The Wholesale Formula 2023 Frequently Asked Questions
These FAQ’s were given to me directly from Dan Meadors and Dan Frost.
(1) WHAT MAKES TWF BETTER THAN OTHER ONLINE TRAINING COURSES?
Our #1 goal has been to create as many success stories as possible by sharing our formula. We have helped literally hundreds of people just like you create successful businesses. The truth is, The Wholesale Formula works, but you have to be willing to put in the work because it’s not a get rich quick scheme. We teach you how to build a real, sustainable business, but it takes dedication from you to be successful.
(2) HOW MUCH TIME WILL THIS COURSE TAKE TO IMPLEMENT?
Once you enroll in The Wholesale Formula, you get lifetime access to all the material which is available 24/7, so you get to take the course at your own speed. The course works much like a college class. After the enrollment period has closed, the newly enrolled class will start together and we make ourselves available to support you. The first 2 modules are available upon enrollment and the rest are released one module at a time over 6 weeks so everyone is progressing and learning together. We have found this format to be ideal as it prevents students from feeling overwhelmed.
(3) WHAT KIND OF SUPPORT DO YOU OFFER?
We know you’re going to have questions along the way. That’s why we’ve got your back with our invaluable support system.
TWF Prime Launch Program
Everyone who enrolls in The Wholesale Formula will be enrolled in our 9-week TWF Prime Launch Program! That means, they’ll get invited to follow our step-by-step Prime Launch Roadmap that guides them through completing every module of TWF while taking action to actively start and grow their own wholesale business. They’ll also get access to a private Facebook Group with our expert team of TWF Coaches who are guaranteed to answer every single question asked! PLUS every two weeks, the TWF Coaches will host multiple LIVE Q&A sessions to give newbies the chance to talk to an expert face-to-face (virtually, of course!), ask questions, and see live demonstrations.
TWF Support Team
Any “technical” issues you encounter (login, downloads, billing, etc.) are handled promptly via our support email address: email@example.com. Any wholesale and business-building questions should be submitted in the new student TWF Prime Launch Facebook Group!
TWF Coaching Subscription
We are currently able to offer TWF coaching in a one-on-one environment on a recurring monthly subscription. The monthly subscription also includes TWF Prime Membership which gives you access to TWF’s 6-and-7 figure Coaching Team to push you to the next level.
Essentially, the way it works is you pay an upfront fee every month for either 2 calls or 4 calls per month. Our team matches you with a TWF Coach and the two of you work together to schedule your calls each month at a time that works for each of you. You’ll start the program by filling out a business profile form, which will allow your coach to determine where you currently are and will help them to assign you action steps and goals. You will have access to your Coach, as well as the TWF Prime Membership Private Facebook Group full of all TWF Coaches, Coaching students, and Prime members as long as you are an active member of a TWF Coaching program. On your calls, you’re able to talk to your Coach about anything you please. Calls do not roll over month-to-month and must be used within 30 days of payment.
The recurring monthly subscription is $497 for 2 calls per month of $897 for 4 calls per month.
WATCH JASON FLADLIEN’S WEBINAR REPLAY WITH DYLAN AND DAN NOW!
(4) CAN MY BUSINESS PARTNER/SPOUSE JOIN THE TWF PRIME LAUNCH FACEBOOK GROUP TOO?
Yes. We allow up to 2 business partners to share TWF Access. Once you enroll, you will be provided instructions via email to join the Facebook group as well as instructions to invite your business partner or spouse to the group (must be a true business partner, not a Virtual Assistant). TWF will permit two business partners into the group per enrollment.
(5) I’M NOT VERY TECH-SAVVY, WILL THIS COURSE BE TOO HARD FOR ME?
No, being successful with The Wholesale Formula is not dependent on being tech-savvy. It’s never been easier to start an Amazon retail business. Plus, not only do we provide the tools for you to succeed, we walk you through how to use them all in complete detail. With The Wholesale Formula, your job isn’t to be a programmer, so don’t let the tech stuff scare you.
(6) WHAT IS THE GUARANTEE/REFUND POLICY?
The guarantee / refund policy is as follows:
- Payment Plan (4 Monthly Payments of $874):
Your first payment of $874 is a non-refundable deposit, meaning you will not get that money back even if you choose to cancel in the first 30 days. You may, however, choose to cancel your future payments and not be charged further by simply emailing firstname.lastname@example.org.
- Pay-In-Full (Single Up-Front Payment of $2,997):
Anyone who pays in full will receive a 30-day, no questions asked, money-back guarantee. That’s how confident we are in our program. The Wholesale Formula has worked for hundreds of people, so we know it can work for you too. That’s why we invite you to test drive TWF 100% RISK FREE. If you enroll, and then feel the program is just not for you, no problem. Or maybe something comes up, you get distracted, and you never use the material. It’s cool, life happens. Either way, just request a refund by emailing our support account at email@example.com, and we’ll rush you a 100% full refund.
(7) WHAT CAN I EXPECT AFTER I ENROLL IN THE WHOLESALE FORMULA?
Upon your enrollment in The Wholesale Formula, we’ll immediately send you a confirmation email that contains your TWF program login credentials so you can start accessing Modules 1 and 2 right away, as well as the TWF Prime Launch Program Dashboard where you can start following your roadmap of action steps and access the TWF Coaches’ Live Q&A Session Calendar. You’ll also have the opportunity to join the TWF Prime Launch Facebook Group immediately. To give you plenty of time to learn the material, complete your action steps, and to avoid overwhelm, the remaining 3 modules of the program and the bonus mini courses are released every two weeks.
(8) CAN I SHARE MY COURSE LOGIN CREDENTIALS?
Yes. We fully understand the benefits of having a business partner, that’s why we have set up the course to allow your account to be logged in to up to 2 devices at the same time.
(9) HOW LONG AFTER ENROLLMENT CAN I EXPECT TO SEE A POSITIVE RETURN ON MY INVESTMENT?
We do not guarantee any financial results because with this business model, you get out what you put in. So, if you hit the ground running, and you follow the steps we have laid out, you will see real progress.
We have students who take action quickly and recoup the cost of the investment within a month. This is not typical, and actually, we recommend that you complete the entire 6-week course before ever contacting your first brand. Building a real, sustainable business that provides reliable income takes time and effort.
(10) HOW MUCH MONEY WILL I NEED TO GET STARTED?
This will vary from person to person, but we suggest that a great minimum starting budget is around $2,000 for inventory. While we’ve had students succeed with less and we got started with less, we believe that a $2,000 budget gives you the flexibility to grow and scale your business more quickly.
(11) I DON’T HAVE THE MONEY TO ENROLL RIGHT NOW. WHAT SHOULD I DO?
We get it. We’ve been in your shoes. That’s actually why we got our start in selling through retail arbitrage and online arbitrage. While these methods are very hands-on and require a good deal of time and work, it’s a great way to get started as an Amazon seller, learn the ropes of eCommerce, and grow your cash flow so you can dive into wholesale down the road. There are plenty of free resources online to teach you these methods so you can get started now!
(12) NOW ISN’T A GOOD TIME FOR ME. WILL I BE ABLE TO JOIN THE WHOLESALE FORMULA LATER?
Sure! The Wholesale Formula generally opens its doors publicly to new students just once per year, and so there’s a good chance you’ll be able to get in again next year. However, we don’t want to mislead you… This is truly the last time that TWF will be offered for $2,997. The best way to stay up-to-date on The Wholesale Formula is to join our waiting list at thewholesaleformula.com/waitlist and “like” us on Facebook.
(13) I’VE NEVER SOLD ANYTHING ONLINE BEFORE, IS THIS COURSE RIGHT FOR ME?
We have dozens of success stories of people that have never sold anything online before taking The Wholesale Formula. We walk you through everything, step-by-step, so you know exactly how to build your business the same way we built ours.
(14) I LIVE OUTSIDE OF THE UNITED STATES. CAN THIS WORK FOR ME?
Absolutely. We have students from places all over the world. In fact, some of our most successful students live outside of the US. Amazon operates over 15 online marketplaces which allows you to grow your business internationally independent of where you physically live. Click here for a full list of countries accepted for Amazon seller registration. Our course aims to provide the most comprehensive explanation of how to sell on Amazon marketplaces from anywhere in the world. To learn more, I suggest reading our blog “6 Easy Steps For Non-US Resident Who Want To Sell on Amazon.com”
(15) I HAVE ADDITIONAL QUESTIONS. MAY I SPEAK WITH SOMEONE ON THE PHONE?
We have a small team who likes to handle every question personally and ensure we’re providing the best customer service. That means, we unfortunately don’t have the capacity for phone calls at the moment. However, you may email us any questions you may have at firstname.lastname@example.org and our Customer Experience Team will be glad to assist you from Monday to Friday, 9 AM – 5 PM EST.
(16) I’VE HEARD THE PROFIT MARGINS WITH WHOLESALE ARE SMALL. IS THIS TRUE?
Not at all. Wholesale margins can be as high as 50 to 100%. Many of the products we currently carry have margins over 50%, but margins aren’t everything. Products with margins between 10 and 15% even make sense. It’s the combination of profit margins and how many units you can expect to sell over a period of time. You’ll learn how to build a portfolio of profitable products that you can keep reinvesting in to grow your profits month after month. Think about it… If all you have to do is send an email or make a phone call to put in your order and the brand ships it to Amazon for you and you get the sales, a 15% profit margin is pretty dang good for such a small amount of work.
(17) THE BUY BOX IS TERRIFYING. HOW DO I KNOW I’LL EVER TRULY GET A PIECE OF IT?
Sure, the buy box can seem scary at first. But the truth is pretty simple – you’ve just got to follow the right method to get control of it. The buy box is rotated among all the competitive sellers of the product so that everyone gets a piece of the pie or their portion of the sales. It’s mostly determined by selling price, among a few other variants we discuss inside TWF. If everyone is selling at the same price, sales are split pretty evenly amongst all those sellers. And if you’re providing real value to the brands with all your Amazon knowledge, they should be giving you better pricing than anyone else. So then you’ll have a price no one could compete with and get most, if not all of the sales. Plus, using our method, you may also get an exclusivity deal where the brand makes you the only seller allowed to sell their products on Amazon. In that case, you wouldn’t have to worry about competition and sharing the buy box at all.
(18) BUT IF I DON’T OWN THE PRODUCT, I CAN’T CHANGE THE AMAZON LISTING, RIGHT?
Actually no, this is a myth. Anyone with an Amazon Seller Central account can make changes to any product listing on Amazon.com. It’s really easy and we teach that inside The Wholesale Formula.
(19) I’D RATHER SELL MY OWN PRODUCTS THAN SOMEONE ELSE’S.
Some people do prefer that method, and that’s fine. But that’s certainly not what we teach. Our business assets are not in the products we own, our business assets are the contracts that we sign with brand owners… Contracts for products that already have a history of consistent, profitable sales.
(20) ISN’T THERE JUST TOO MUCH COMPETITION NOW?
No. On the contrary, now is the perfect time to start a wholesale-based Amazon business. Amazon is growing exponentially every year. Not only that, but the number of wholesale opportunities available for Amazon are staggering. Over 50% of all sales are sold by 3rd party sellers which is up from 35% just a few years ago. Plus, there are currently over 70,000 3rd party sellers that generate $100,000 or more every year!
Other benefits worth mentioning:
- Fast to market
You can go from sitting down at your computer scouting products to finding one, reaching out to the brand, opening an account, and selling it yourself in less than 30 days. The big benefit here is that the product already exists. You aren’t creating a brand from scratch. You’ve just got to get it ordered and shipped in to Amazon.
- Hands-off method
With our method, you never have to touch, prep or even see the products you sell. Many brands you work with will ship the product direct to Amazon for you, or you can utilize prep centers to send your products to Amazon’s FBA facilities. This is a business model you can run from a laptop literally anywhere in the world.
- Low cost of entry
The minimum investment cost to do wholesale is very low. You can get started with as little as $2,000… In fact, Dan got started with just a $600 credit card. You are buying products that already have a sales history and sustained demand on Amazon. You can buy and sell as much as you want, as long as it’s above a brand’s minimum order quantity.
- Low risk
Your investment is safe because of the built-in, proven demand. The worst case scenario is having to sell your product for a 20% loss, but even that is very, very rare.
- Easy to automate
The processes to acquire wholesale products and maintain accounts are very outsourceable and easily automated. And as you do that, you increase the sellable value of your business significantly. With your enrollment in The Wholesale Formula, you actually get access to The Business Owners Playbook which will teach you how to know your worth and assign value to your time, During your TWF Prime Launch membership, you also have access to three other courses: VA Launchpad, Brand Optimization Formula, and Opening Emails. VA Launchpad will show you the exact steps to hire, train and manage the best remote employees to grow your business. Brand Optimization Formula will give you access to the SOPs you need in order to optimize any listing and provide MASSIVE value to any brand owner. Opening Emails will teach you how to write emails that convert and how to create templated emails to send out in mass quantities.
(21) HOW CAN I GET (AFFILIATE NAME)’S BONUS PACKAGE IF I’VE ALREADY ENROLLED IN THE WHOLESALE FORMULA?
To get an additional bonus package promised by one of our affiliate partners, you’ll need to sign up for TWF through their specific link!
If you have already enrolled in TWF and would like to ensure you’re associated with a specific affiliate partner, please email the TWF Team. Important: We will only accommodate affiliate link change requests one time per student, so please be certain about the bonus package you want before emailing us at email@example.com as we will not make any additional changes.
TWF Affiliate Partners are responsible for providing their own bonuses. Please contact them, rather than our team, regarding claiming those bonuses!
(22) HOW DO I CLAIM MY BONUSES?
After enrolling, you’ll receive an email informing you of how to access anything included in Dan and Dylan’s package / when specific bonuses will be released. If you have any questions regarding what’s included in the TWF package, email firstname.lastname@example.org
TWF affiliate partners are responsible for providing their own bonus package to their buyers. If you have questions about their bonuses, please reach out to them directly.
(23) WHAT ARE THE PAYMENT OPTIONS FOR ENROLLMENT?
There are two payment options: (1) You can enroll with a one-time, upfront payment of $2,997. Or, (2) you can enroll with the payment plan option which is 4 monthly payments of $874 (each payment will automatically draft 30 days after your first payment). Please note that the payment plan option totals out to be $3,496 and does not qualify for the 30 day money back guarantee. With either the pay-in-full or payment plan options, we accept credit card, debit card, PayPal, and PayPal Credit as means of payment.
(24) CAN I SPLIT MY PAYMENT(S) BETWEEN MULTIPLE CARDS?
Yes, but only pay-in-full payments of $2,997 can be split among two different payment methods at the time of enrollment. If you would like to do this, please email the TWF team at email@example.com with the payment amounts you would like to pay on each card so they can send you the links to make those payments.
(25) CAN I SWITCH FROM PAYMENT PLAN TO PAY-IN-FULL LATER?
Yes, you can switch from payment plan to pay-in-full as long as you pay off the final balance within 29 days of your first payment. When you’re ready to pay off your balance, simply email the TWF Team at firstname.lastname@example.org and let them know.
(26) WHEN DOES THE PROGRAM BEGIN?
Right away! As soon as you enroll, you’ll get immediate access to Modules 1 and 2 of The Wholesale Formula so you can hit the ground running! In your confirmation email, you’ll also receive a schedule for when the remaining modules and bonuses will be released.
(27) WHAT IF I CAN’T ATTEND THE LIVE Q&A SESSIONS?
Every two weeks, our TWF Coaches will host not just one, but a variety of 1 hour Live Q&A Sessions and you can attend as many or as few of those sessions as you like! If you’re unable to attend, no worries. Within 24 hours of the Live Sessions, our TWF Coaches will upload the recording of each session to a folder for you to access anytime you want!
(28) CAN I CHANGE MY CREDIT CARD ON FILE FOR MY SECOND/THIRD/FOURTH INSTALLMENT PAYMENTS?
Yes, simply email email@example.com anytime before your payment is due and let them know you’d like to do that and they’ll send you a link to update your card on file!
(29) WHY IS THE REFUND GUARANTEE NOT AVAILABLE FOR THE PAYMENT PLAN OPTION?
Please note that the payment plan option totals out to be $3,496 and does not qualify for the 30-day money-back guarantee, as stated in our terms and conditions. People that succeed in business are the ones that make decisions, those that take action. We want those kinds of people in The Wholesale Formula, the kind willing to make a commitment.
(30) WHAT ARE THE BIGGEST BOTTLENECKS OR PAIN POINTS WITH TWF? THE WEBINAR TALKS ABOUT ALL THE GOOD THINGS, BUT WHAT ARE SOME THINGS THAT WE NEED TO BE AWARE OF GOING INTO THIS THAT MAY NOT BE SO PLEASANT?
You will hear NO initially from brands frequently and must be able to move on or overcome objections. Some students avoid calls at all, others just send 1 email instead of pressing brands using our techniques.
(31) HOW IS THE BRAND CONTACT INFORMATION OBTAINED?
We Google most brands to find their contact emails. There are also websites like LinkedIn, social media, and multiple extensions like hunter.io and snov.io that will find emails for you. This is covered later in the course.
(32) IS THERE ANY SPECIFIC VETTING WE NEED TO GO THROUGH TO BECOME A SELLER?
Not really, AMZ just needs to verify you are a real human being and basic things like a photo ID on a Zoom usually. Brand requirements will vary, some immediately give a price list while others more rarely have credit checks or other barriers to entry. We email dozens of brands a week to avoid worrying about specific requirements to some minorities. This is covered throughout the course.
(33) DO I HAVE TO BUY PRODUCTS AND SELL DIRECTLY FROM MY HOME?
Many brands will ship directly to Amazon warehouses across the country for you, and for the rest, we use third-party warehouses and 3PL services like Prep Centers. We do not recommend storing anything at home.
(34) I ALREADY HAVE A DOMAIN NAME AND HOSTING I’M NOT USING. DOES IT MATTER WHAT THE NAME OF THE WEBSITE IS CALLED?
We would just consider these questions from a brand’s perspective. The more diversity between the names of your LLC, AMZ Storefront, website, and/or potential DBAs there will be more confusion. Usually, this is just cleared up with an email but it could potentially hurt your conversion rate of brands by a few % points overall. Try to keep it as similar as possible to avoid throwing out warning flags.
(35) WHAT ARE WE CLASSIFIED AS?
We are retailers, buying from brands and selling to AMZ customers makes us e-commerce retailers. If you are feeling confused, we recommend rewatching some of the course materials early on and download the Amazon terminology sheet in the course.